What is social media
Social media websites ! Social media is a phrase we use a lot these days, often to know what we post on other sites and apps like Facebook, Twitter, Instagram, Snap chat and more.
But if we use the term to describe a site like Facebook, and a site like Digg, as well as a site like Wikipedia, and even an app known as Whats App, then this and Starts getting more confused. What is social media anyway?
The term is used so vaguely that it can be used to describe basically any website on the Internet today. Or maybe not. Some people have a more restricted view of social media, equating it to social networking (Facebook, Twitter, etc.). Others do not consider blogs to be under the social media category.
What is social media?
Social media refers to the processes of interaction between people in whom they create, share, and / or exchange information and ideas in virtual communities and networks. Communication and marketing offices manage the main Facebook, Twitter, Instagram, Snap chat, YouTube and Vimeo accounts.
Social media refers to websites and applications designed to allow people to share content quickly, efficiently, and in real time.
Most people define social media as apps on their smartphones or tablets, but the truth is that this communication tool started with computers. This misconception stems from the fact that most social media users access their tools through apps.
The ability to share photos, opinions, events, etc. in real-time has changed the way we live and also, the way we do business. Retailers who use social media as an integral part of their marketing strategy typically see noticeable results. But the key to successful social media is not to treat it like an extra item, but to manage it with equal care, respect and attention to all your marketing efforts.
Common Social Media Features
There are some common features of a social media site, so if you are questioning whether a particular site can be classified as social media, try to see at least one of these features.
1) User accounts:
If a site allows visitors to create their own account, they can log in, then this is a good sign that a social interaction will occur. You cannot actually share any information or interact with others online without user account.
2) Profile pages:
Since social media is about communication, a profilepage is often necessary to represent a person. It often contains information about the user, such as profile photos, bios, websites, feeds on recent posts, recommendations, information about recent activities, etc.
3) Friends, followers, groups, hashtags and so on:
Individuals use their account to connect with other users. They can also use them to subscribe to certain types of information.
4) News feeds:
When users connect with other users on social media, they are basically saying, "I want to get information from these people." This information is updated for them in real-time through their news feed.
5) Personalization:
Social media sites usually allow users to configure their user settings, customize their profiles to view them in a specific way, organize their friends or followers, manage the information that appears in their news feeds, and react to their actions. Gives flexibility to
6) Notifications:
Any site or app that informs users about specific information definitely comes in the social media category. Users have complete control over these notifications and can choose to receive only the notifications they want.
7) Information updating, saving or posting:
If a site or app allows you to post absolutely anything with or without a user account, it is social! It can be a simple text-base message, a photo upload, a YouTube video, an article or a link to something else.
8) Like buttons and comment sections:
The most common two ways we interact on social media are through buttons that are "Like" plus "Comments", where we can share our thoughts.
9) Review, rating or voting systems:
In addition to likes and comments, many social media sites and apps rely on the collective efforts of the community to know or rate information. Think about your favorite shopping sites or movie review sites using this social media feature.
0 Comments